Name change
name_change
What this signal observes
The company changed its registered name.
Why it matters
A rebrand or repositioning often comes with new web, marketing and identity spend.
Source: Companies House filings (change of name)
Refresh: Daily
What the evidence payload contains
description, category, type
TraceB2B tracks name change signals across 3.8M+ UK companies, refreshed
nightly from official sources.
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